{"id":97211,"date":"2026-08-17T13:21:07","date_gmt":"2026-08-17T12:21:07","guid":{"rendered":"https:\/\/epeka.si\/workshop-the-secret-of-successful-marketing\/"},"modified":"2026-08-17T13:21:28","modified_gmt":"2026-08-17T12:21:28","slug":"workshop-the-secret-of-successful-marketing","status":"publish","type":"post","link":"https:\/\/epeka.si\/en\/workshop-the-secret-of-successful-marketing\/","title":{"rendered":"Workshop: The Secret of Successful Marketing"},"content":{"rendered":"<p data-path-to-node=\"1\">Sodelujte na delavnici na integiranega marketinga. V\u010dasih se zgodi, da ima podjetje odli\u010dne oglasne kampanje na dru\u017ebenih omre\u017ejih, vrhunske PR-objave in urejeno spletno stran, a stranke kljub temu ostajajo zmedene. Kje je te\u017eava? Pogosto v tem, da ti kanali delujejo kot samostojni otoki.<\/p>\n<p data-path-to-node=\"2\">Re\u0161itev je <b data-path-to-node=\"2\" data-index-in-node=\"11\">integrirani marketing<\/b> \u2013 pristop, ki povezuje vse komunikacijske poti v enotno, usklajeno zgodbo z jasnim glasom znamke.<\/p>\n<ul>\n<li data-path-to-node=\"5,0,0\"><b data-path-to-node=\"5,0,0\" data-index-in-node=\"0\">Enotna izku\u0161nja:<\/b> Stranka vas vidi, sli\u0161i in do\u017eivlja povsem enakomerno, ne glede na to, kje naleti na va\u0161o znamko.<\/li>\n<li data-path-to-node=\"5,1,0\"><b data-path-to-node=\"5,1,0\" data-index-in-node=\"0\">Ve\u010dje zaupanje in prepoznavnost:<\/b> Doslednost gradi avtoriteto in dolgoro\u010dno lojalnost.<\/li>\n<li data-path-to-node=\"5,2,0\"><b data-path-to-node=\"5,2,0\" data-index-in-node=\"0\">Pametnej\u0161a poraba prora\u010duna:<\/b> Z reutilizacijo vsebin in sinergijo kanalov odpravljamo podvajanje dela ter optimiziramo stro\u0161ke.<\/li>\n<\/ul>\n<p data-path-to-node=\"6\">Integrirani marketing ni le kup orodij, ampak miselni preskok: stranko in njeno izku\u0161njo postavljamo v sredi\u0161\u010de.<\/p>\n<p><img decoding=\"async\" class=\"emoji\" role=\"img\" draggable=\"false\" src=\"https:\/\/s.w.org\/images\/core\/emoji\/17.0.2\/svg\/1f3af.svg\" alt=\"\ud83c\udfaf\" \/> Participation is free, the number of places is limited \u2013 register as soon as possible!<\/p>\n<p><img decoding=\"async\" class=\"emoji\" role=\"img\" draggable=\"false\" src=\"https:\/\/s.w.org\/images\/core\/emoji\/17.0.2\/svg\/1f4e7.svg\" alt=\"\ud83d\udce7\" \/> Registration and information: <a href=\"mailto:epeka@epeka.si\">epeka@epeka.si<\/a><\/p>\n<p><img decoding=\"async\" class=\"emoji\" role=\"img\" draggable=\"false\" src=\"https:\/\/s.w.org\/images\/core\/emoji\/17.0.2\/svg\/1f4cd.svg\" alt=\"\ud83d\udccd\" \/> Where? Ledna dvorana Tabor, Maribor, <strong>at 5:30 p.m.<\/strong><\/p>\n<p>Mladinski program EPEKA sofinancirajo:\u00a0<a href=\"https:\/\/www.gov.si\/drzavni-organi\/organi-v-sestavi\/urad-za-mladino\/\" target=\"_blank\" rel=\"noopener\">Urad Republike Slovenije za mladino<\/a>\u00a0in\u00a0<a href=\"https:\/\/maribor.si\/\" target=\"_blank\" rel=\"noopener\">Mestna ob\u010dina Maribor<\/a><\/p>\n<p><img decoding=\"async\" class=\"alignnone\" src=\"https:\/\/mladimaribor.si\/wp-content\/uploads\/2023\/06\/Mladi-Maribor-2-1.png\" alt=\"\" width=\"90\" height=\"84\" \/> \u00a0\u00a0 \u00a0 \u00a0 \u00a0<img decoding=\"async\" class=\"alignnone size-medium\" src=\"https:\/\/maribor.si\/wp-content\/uploads\/2023\/03\/MOM-Logotip-2.svg\" width=\"191\" height=\"73\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/epeka.si\/wp-content\/uploads\/2026\/07\/ministrstvo_Page_1-1-300x66.png\" class=\"themewich-lightbox\"><img decoding=\"async\" class=\"normal alignnone size-medium wp-image-96892\" src=\"https:\/\/epeka.si\/wp-content\/uploads\/2026\/07\/ministrstvo_Page_1-1-300x66.png\" alt=\"\" width=\"300\" height=\"66\" srcset=\"https:\/\/epeka.si\/wp-content\/uploads\/2026\/07\/ministrstvo_Page_1-1-300x66.png 300w, https:\/\/epeka.si\/wp-content\/uploads\/2026\/07\/ministrstvo_Page_1-1-1024x224.png 1024w, https:\/\/epeka.si\/wp-content\/uploads\/2026\/07\/ministrstvo_Page_1-1-768x168.png 768w, https:\/\/epeka.si\/wp-content\/uploads\/2026\/07\/ministrstvo_Page_1-1-1536x336.png 1536w, https:\/\/epeka.si\/wp-content\/uploads\/2026\/07\/ministrstvo_Page_1-1-2048x449.png 2048w, https:\/\/epeka.si\/wp-content\/uploads\/2026\/07\/ministrstvo_Page_1-1-1500x329.png 1500w, https:\/\/epeka.si\/wp-content\/uploads\/2026\/07\/ministrstvo_Page_1-1-740x162.png 740w, https:\/\/epeka.si\/wp-content\/uploads\/2026\/07\/ministrstvo_Page_1-1-600x131.png 600w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/epeka.si\/wp-content\/uploads\/2026\/07\/MNZJU-1-300x67.png\" class=\"themewich-lightbox\"><img loading=\"lazy\" decoding=\"async\" class=\"normal alignnone wp-image-96867\" src=\"https:\/\/epeka.si\/wp-content\/uploads\/2026\/07\/MNZJU-1-300x67.png\" alt=\"\" width=\"214\" height=\"48\" srcset=\"https:\/\/epeka.si\/wp-content\/uploads\/2026\/07\/MNZJU-1-300x67.png 300w, https:\/\/epeka.si\/wp-content\/uploads\/2026\/07\/MNZJU-1.png 475w\" sizes=\"(max-width: 214px) 100vw, 214px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p data-path-to-node=\"1\">Sodelujte na delavnici na integiranega marketinga. V\u010dasih se zgodi, da ima podjetje odli\u010dne oglasne kampanje na dru\u017ebenih omre\u017ejih, vrhunske PR-objave in urejeno spletno stran, a stranke kljub temu ostajajo &#8230; <br \/><a href=\"https:\/\/epeka.si\/en\/workshop-the-secret-of-successful-marketing\/\" class=\"more-link\">Read More<\/a><\/p>\n","protected":false},"author":34,"featured_media":97210,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[49,42,43],"tags":[],"projekt_kategorija":[],"class_list":["post-97211","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-education","category-events","category-youth"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Workshop: The Secret of Successful Marketing - EPEKA<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/epeka.si\/en\/workshop-the-secret-of-successful-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Workshop: The Secret of Successful Marketing - EPEKA\" \/>\n<meta property=\"og:description\" content=\"Sodelujte na delavnici na integiranega marketinga. V\u010dasih se zgodi, da ima podjetje odli\u010dne oglasne kampanje na dru\u017ebenih omre\u017ejih, vrhunske PR-objave in urejeno spletno stran, a stranke kljub temu ostajajo ... 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